News and Case Studies

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Symphony announces new leadership to drive ambitious growth plans

Symphony – APS and CloudCapcha, announced today a change in leadership to drive their next phase of growth. After a successful 24 years, Brian Coventry, has decided to step aside and make way for new leadership that will drive the next phase of growth. Current Chief Operating Officer, Phil Lowe, will take on the appointment of CEO of CloudCapcha & Symphony – APS, and Brian Coventry will assume the title of Founder.

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Client Sense featured in AIT magazine

In the September issue of PortrAIT magazine, we provide the AIT accounting firm members with insight into the need to review data management processes and the quality of the data that CRM and practice management systems store.

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Symphony proud sponsors of AIT UK annual conference

Symphony is proud to sponsor this year’s AIT UK Annual Conference (29-30 September 2021). This in-person event is now in its twelfth year and is the go-to conference for IT professionals in the accounting sector. Attendees will benefit from a mix of informative presentations, round table discussions and social activities addressing the theme – A roadmap to the future.

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Getting real value from your CRM with Client Sense

Accounting firms across the world face a constant challenge with gathering, maintaining and enhancing their client and prospect data – regardless of the systems they use. Chand Chudasama, Partner in the Strategic Corporate Finance team and Marketing Partner at Price Bailey had to solve the challenge of getting to the heart of the data he knew the accounting firm held.

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Solving data quality management complexities

For professional services firms, there’s significant investment in practice management software and/or a Client Relationship Management (CRM) systems. Part of any digital strategy is the need for a review of data management processes and the quality of the data that these systems store.

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Quality data with no effort

Here’s how your professional services firm can achieve quality data without lifting a finger to data input.

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Enhance the use of practice management and CRM platforms

For many firms one of the magic wand wishes in the LPM Frontiers: Legal IT Landscapes report was the call for more automation and better gathering and use of data with the quality of data being a must. Like all businesses in the UK, we all agree that the pandemic has had lasting impact on the way our teams work.

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Are you staying relevant to your clients?

Our CEO, Brian Coventry, has been announced as speaker at the Association for Accounting Marketing (AMM) Summit (24-26 May 2021).

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From uncertainty to growth

A year on from the start of lockdown in the UK and this year’s PWC 24th Annual Global CEO Survey has been launched.

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Avoid the curse of data lag – LPM Legal IT Landscapes 2021

This must-read LPM Frontiers: Legal IT Landscapes 2021 report has been launched with commentary from our very own CEO, Brian Coventry. Brian talks of the curse of data lag and omission that ultimately manifests itself in missed opportunities and growth for legal firms.

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Implement mobile solutions for remote working

A recent article on the BBC cited that emails while commuting ‘should count as work.’ The study of 5,000 rail passengers on commuter journeys by the University of the West of England said that the wider access to wi-fi on trains and smart phones extended the day for workers.

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Embracing Marketing Automation Growth

Embracing marketing automation with strategic partnerships

A recent article from The Drum​ highlighted new research indicating that enterprise companies account for 41% of all brands using marketing automation. But how many accountancy practices are embracing marketing automation to push growth in their business?

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Is email marketing enough?

All your clients at some point will have questions about a product that supports their business development. Whether that’s its capabilities; a concern about a system; or they may be unhappy with the outputs of the current solution with regards to growth and understanding opportunities happening in the business. This need of theirs develops before you are aware of what is going on. So how can you be one step ahead of your clients’ needs and the competition?

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Are you a strategic innovator?

With the global Customer Relationship Management (CRM) Market expected to cross USD 81.9 billion by 2025*, is it time to consider CRM for your accountancy practice?

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